Wine Origins
Alliance
Since 2007 Chianti Classico, the only Italian designation, has been a member of the Wine Origins Alliance: along with over 30 of the most prestigious wine producing regions in the world, with whom it has signed an agreement to protect and promote the names and origin of the wines (Joint Declaration to Protect Wine Place & Origin).
Established in 2005, the Wine Origins Alliance is a transnational movement to protect fine quality designations and guide consumers faced with a constantly expanding range of wines, working with both local governments and the European Community so that greater guarantees are made available against fake branding and deceptive labelling.
